Bank of America teamed up with (RED)® to bring us one step closer to ending AIDS in Africa. The goal is simple: to help deliver the first AIDS FREE GENERATION in over 30 years.
In 2002, more than 1,500 babies were born every day with HIV. Today that number is just over 600, due to lifesaving anti-retroviral treatments (ARV).
Agency: Hill Holliday
Photographer: Rankin
A 72 page apparel and footwear catalog dedicated to the active athlete in every women. A highly successful line of technical fabrics, shoe science, and good looks!
Four "big book" catalogs per year: Fall, Winter & Holiday, Spring, Summer.
Keds teamed up with six female entrepreneurs to tell their stories about being designers, activists, cat lovers, mothers, dreamers, founders and fearless!
Running Brand
Lifestyle Brand
Sneaker Head Brand
Over a century old. New Balance is a brand the keeps evolving, in a grass roots kind of way. They have their feet in nearly every sport, elite athletes wear the brand in the olympics, sneaker geeks covet the new styles from the UK.
Agency: Arnold Worldwide
Puma Lab and Foot Locker partnered to bring a "shop within a shop" experience to five Foot Locker locations in five cities. We commissioned local photographers to shoot iconographic images around their city.
The images were featured in the store's interior design.
Graffiti artist Jimi Crayon illustrated the three-sided billboard to promote the limited edition graffiti-inspired NYC Marathon shoe. Jimi cleverly included iconic NYC images, and weaved in the names of all five boroughs.
For several year Jack Daniels celebrates the independent spirit by highlighting those who take pride in their craft. Whether it's carving letterforms from the staves of used whiskey barrels, traditional signpainting on the door of a '54 Chevy, hand-stitched typography from fabric dyed with whiskey, Jack Daniels celebrates those who do things their own way.
Agency: Arnold Worldwide
Design Firm: Helms Workshop (Whiskey Barrel/Tapestry)
Sign Painter: Derek McDonald
Barrel Tree Photographer: Mark Tucker
Re-design of the website and brand refresh of the E-Commerce shoemaker. The company specializes in designing affordable, women’s and men’s shoes, hand made in Italy, with new styles releasing every Monday. M.Gemi reported a customer base increase by 400% along with more than 50% who are repeat customers.
We produced nearly a 100 projects a year for Volkswagen. Each one was unique and rewarding.
Agency: Arnold Worldwide
Photographers: Various
Celebrity Cruise teamed with photographer Peggy Sirota to capture the essence of being pampered and letting go. This campaign was just one way Celebrity illustrated their more than 100 brand enhancements to become the leader in luxury cruising.
Agency: Arnold Worldwide
Photographer: Peggy Sirota
U.S. Trust is a private bank serving high net worth and ultra high net worth clients. Hill Holliday crafted an integrated campaign that highlights U.S. Trusts heritage and unique strategy for managing client portfolios, achieving philanthropic and legacy goals.
Agency: Hill Holliday
Photographer: Micheal McLaughlin
We had great fun working with Jeremy Lin, at the time he was a point guard with Houston Rockets, rocking it.
The V60 Wagon was not available in the US, we had one car, and one day to capture all the imagery needed for the upcoming U.S. launch.
Post-Shoot, the digital magic happened with a imaging company, Gloss CGI. Gloss created the cement wall, placed Jeremy and made the Volvo look like a jewel.
Agency: Arnold Worldwide
Photographer: Brian Garland
Volvo, took a leap with Arnold, we created a lifestyle brand campaign, photographer, Peggy Sirota, brought the images to all new energetic high. Pillow fights, jumping in the ocean wearing a tux, kissing a goat, dancing on a rooftop. All the car images for the campaign were created in CGI, photographer Tim Kent, consulted on the lighting design of the cars. CGI company was Spark Vision in Sweden.
Agency: Arnold Worldwide
I have been extremely fortunate to work with the most creative, inspiring, and innovative people in the visual arts community.
Photographers, designers, illustrators, CGI geniuses, graffiti artists, painters, industrial designers, factory workers, musicians.
I enjoy making the idea and the story come to life.